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Tuesday, October 25 • 11:00am - 11:30am
Fitcase: The locking tablet case

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1 of 3 kids in America is overweight. The overwhelming use of tablets, cellphones, apps, and video games is contributing to this problem. The average kid spends a large portion of their time sitting around playing on their tablet. Kids need to look up, get up, and play! Our product is a device designed to encourage young people to balance technology and exercise. The Fitcase™ is a locking tablet case that links to a fitness band. The parent programs the case using the Fitcase™ App to unlock after a certain period of exercise has been reached. Once the child reaches the goal, the tablet case unlocks as a reward. This product will motivate kids to play in order to gain access to apps and games available on the tablet. The Fitcase™ is a phenomenal solution to America’s rising childhood obesity rate; and we believe that it could actually make a difference.

The overall goal of our challenge was to create a solution to a real world problem. We aimed to design a prototype and develop a marketing campaign to promote and advertise the product. It is our intention to analyze the logistics of manufacturing and distributing our product for consumer use. This authentic STEAM project has provided us as students with a real world design experience. It has taught us much about design thinking, marketing, teamwork, and finance. Furthermore, it has required us to apply all of the subjects found in STEAM.

Tuesday October 25, 2016 11:00am - 11:30am EDT
iSTEAM Command Center One Convention Boulevard Atlantic City, NJ 08401

Attendees (2)